Pantry by Madhappy

Madhappy is a clothing label built around mental health, and when PlayLab fitted out its store in November 2023 it split the 2,800 square feet down the middle, one half for shopping and the other for gathering, with Pantry pouring for the second half. Pantry has since opened in New York, Tokyo, Malibu and Seoul, and the one in Maui is the first with no Madhappy store around it.

One sky-blue concrete floor runs through the Madhappy store, past a sunken conversation pit cast in the same blue between two tall wooden speaker towers, and out to the courtyard, where white walls rise around a white bench and loose cube stools of green plywood. The Pantry counter is an alcove of that green-stained plywood cut into the white wall under a cube lightbox carrying the wordmark, and glossy red seats face the glass front onto the street.